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SOUTHERN CALIFORNIA RECORD

Tuesday, May 7, 2024

Class action accuses Campbell Soup Co. of falsely marketing V8 Splash as healthy, but really 'sugar water'

Civil Lawsuits
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Marc Godino | GLANCY PRONGAY & MURRAY

A class action lawsuit accuses Campbell Soup Co. of allegedly misleading consumers in the way they marketed their V8 Splash beverages as "wholesome" juice products, when they are really merely "sugar water."

On Feb. 12, attorneys Marc L. Godino and Keven F. Ruf from Glancy Prongay & Murray LLP, of Los Angeles, filed suit in Los Angeles federal court against Campbell Soup Company. The lawsuit was filed on behalf of named plaintiffs Monic Serrano and Debra Shaw, identified as residents of Los Angeles and Riverside counties.

The lawsuit alleges Campbell has improperly marketed its V8 Splash beverages as having health benefits, when they allegedly do not.

The lawsuit alleges violations of several laws including California Consumers Legal Remedies Act, California Unfair Competition Law, California False Advertising Law, New Jersey Consumer Fraud Act, and breaches of express and implied warranty among others. It also includes charges of intentional misrepresentation, negligent misrepresentation, fraud by omission, and fraud in the inducement.

The plaintiffs are seeking to expand the action to include a class of tens of thousands of additional plaintiffs, which could include all residents of California, Alabama, Alaska, Colorado, Connecticut, Florida, Illinois, Indiana, Iowa, Kansas, Louisiana, Massachusetts, Missouri, New Jersey, New York, North Dakota, Oregon, Texas, Utah or West Virginia who purchased V8 Splash beverages since 2018.

The plaintiffs are seeking unspecified restitution and disgorgement, plus punitive damages and attorney fees.

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