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REED SMITH LLP: Reed Smith's Marcus and Isselin recognized in Variety's 2020 Dealmakers Impact Report

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Monday, November 25, 2024

REED SMITH LLP: Reed Smith's Marcus and Isselin recognized in Variety's 2020 Dealmakers Impact Report

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Reed Smith LLP issued the following announcement on Dec. 11.

Entertainment and media industry lawyers Stacy Marcus and Michael Isselin have been profiled in Variety’s 2020 Dealmakers Report, international law firm Reed Smith announced.

This year’s annual Dealmakers Report recognizes lawyers, financiers, execs and entrepreneurs who “forged ahead amid a pandemic and an economic near-collapse” and “kept Hollywood humming.”

Marcus, a partner dually based in New York and Century City, is noted by Variety for having “served as chief negotiator for the ad industry’s Joint Policy Committee in its talks with SAG-AFTRA talent unions, negotiating a massive $3 billion commercial production contract. She also led negotiations for the JPC’s COVID-19 safety protocols, helping to get the commercial production industry back on track.” Marcus also handles deals for celebrities and luxury brands and repped endorsement deals totaling $58 million this year, the publication said.

Michael Isselin is a New York-based associate who, according to Variety, “conducted celebrity, beauty and luxury goods deals valued at more than $60 million while also completing the latest round of negotiations with SAG-AFTRA, resulting in a three-year, $3 billion contract that spans the production of all commercials using SAG-AFTRA members through 2022. He also negotiated talent endorsement deals for two high-profile Super Bowl commercials featuring Bill Murray and Jason Momoa.” He also represents More Life Growth Co., Canadian musician and rapper Drake’s $38-million cannabis wellness enterprise.

Original source can be found here.

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